Beyond Efficiency: The Rise of Intelligent, Growth-Obsessed Marketing Teams

About the Event

Marketing is at a turning point. AI, creativity, and organisational design are reshaping how teams deliver impact. But what will the Marketing Team of the Future actually look like? How will we be defined in the next era?

Australian Centre for AI in Marketing (ACAM) and Adobe invite you to an exclusive breakfast forum that brings together some of the nation’s top CMOs and marketing leaders to answer this critical question.

This high-impact session will:

• Launch the The Marketing Team of The Future: Beyond Efficiency: The Rise of Intelligent, Growth-Obsessed Marketing Teams white paper, built with insights from ACAM’s AI CMO Pioneers Circle

• Feature a CMO panel on how they’re reshaping marketing in the era of AI

• Follow with an invitation to visit Adobe SXSW activation in Tumbalong Park with your peers

Who Should Attend

This event is designed for senior marketing leaders - CMOs, VPs, and Heads of Marketing, Digital, and Innovation seeking to future-proof their teams and stay ahead of transformation.

Program

8:45am - Arrival & Breakfast Networking
Enjoy breakfast and connect with peers overlooking Sydney’s CBD.

9:15-10:45am - Insight Forum: The Marketing Team of the Future

• Keynote: Launch of The Marketing Team of the Future white paper - Douglas Nicol, ACAM

• CMO Panel: Hosted by Rochelle Tognetti, featuring marketing leaders - Kate Young from ANZ, Simon Cheng from Menulog & Aaron Michie from Foxtel.

• Audience Q&A

11:00am - Guests invited to visit Adobe's activation at SXSW Tumberlong Park

Why Attend

• Gain exclusive early access to the Marketing Team of the Future white paper.

• Hear first-hand insights from some of Australia’s most respected CMOs.

• Learn how AI and creativity are reshaping marketing functions.

• Build valuable connections with other senior decision-makers.

Event Partners

Hosted by: Adobe × ACAM

Your ticket includes -

• Entry to the Marketing Team of the Future: Whitepaper Launch event

• Access to the exclusive panel discussion with leading CMOs and AI experts

• Networking opportunities with senior marketing leaders from top brands

• Light breakfast

For any other questions, please use the Contact host link on this page.

Please note: Your information will be shared to Adobe for purposes of registration and security at the event and will be not shared for marketing purposes.