The Pro Stylist Playbook

Presented by Dodie Jay Hair
Date: Monday, 16th June 2025
Time: 10:00 AM –5:00 PM

The Pro Stylist Playbook is a hands-on workshop for hairstylists who want to go beyond the basics and take their skills, creativity, and brand to the next level.

This full-day experience puts you in the stylist’s seat from the very beginning. I’ll walk you through each signature bridal look on a live model, while you follow along on your own. You’ll get real-time mentorship, feedback, and the chance to practice each technique with confidence. You won’t just learn how to do it, you’ll understand why it works and how to make it your own.

Hairstyling Education

Master the art of bridal and event styling with a step-by-step breakdown of three foundational looks, beginning with a down-style, transitioning to a half-up, and finishing with a full up-style. Gain essential techniques for creating volume, structure, and long-lasting hold, ensuring styles that withstand the entire day. Learn how to confidently work with all hair textures, whether curly, fine, thick, or coarse, using tailored approaches that bring out the best in each client’s hair. Tackle common challenges with smart problem-solving solutions, including the use of padding and extensions to achieve the perfect shape and fullness. Finally, refine your work with expert finishing touches that polish and perfect every look.

Business & Brand Building

Unlock the full potential of your business with a strategic approach that covers every essential element for growth. Start by discovering your specialty, defining your niche, and building a brand that speaks directly to your ideal clients. Learn to package your services profitably and price confidently based on your value, not comparisons. Master the art of content creation to produce high-impact visuals and messaging that capture attention and drive bookings. Elevate your client experience from the very first impression through to service delivery and follow-up, ensuring every touchpoint builds trust and loyalty. Transform satisfied clients into ambassadors through excellence and education, empowering them with knowledge about their hair to encourage rebooking and boost retail sales. Finally, position your brand to stand out as a leader in your field, not just another stylist.

Who is this workshop for?

This workshop is for the stylist who knows there’s more and is ready to claim it. Whether you’re freshly qualified or years deep in your career, this day is designed to give you the skills, strategy, and confidence to elevate your work and grow your business with intention.

Group size is limited to ensure a personalised experience, with direct guidance and support throughout the day.

Spots are limited and will sell fast, secure your place now.