Too Generous to Thrive

Why good businesses give margin away & how leaders take it back!

After ten years and more than 1,000 responses, the finding is clear:

Most businesses don’t lose margin. They give it away.

Not in strategy.
In everyday decisions.

The reluctant yes.
The unspoken extra.
The work never re-priced.
The clause never enforced.

These moments happen daily. They compound. And they are rarely measured.

What this briefing will show

Across every business, four behavioural disciplines determine whether margin is protected or given away:

Contracting · Over-Servicing · Up-Selling · Measuring

Where they hold, margin holds.
Where they don’t, margin is given away.

This is not a strategic failure.
It is behavioural.

What happens in the room

This is a focused executive breakfast briefing:

A 30-minute presentation of a decade of findings
A hosted Q&A moderated by Marty Matassoni (Managing Director - The Beechworth Bakery)
Live FRAME valuations on real scenarios from the audience

You will see how margin is actually lost inside your business - in real time.

What you’ll leave with

Clear visibility on where your margin is being given away
Examples from comparable businesses
An indicative value of what it is costing
Three immediate actions you can take the following week

Who this is for

Founders, CEOs, MDs and senior leaders responsible for performance.

If your honest answer to either question is no, this briefing is for you:

Are you being paid enough for the value you create?
Are you and your team treated with the respect that value deserves?

Format

Breakfast briefing with interactive Q&A
7:00am – 9:00am

Investment - $85 (open registration)

“Proceeds from these events will be donated to a cause close to our hearts that is making a difference to the lives of people with blood cancers (leukaemia, lymphoma and myeloma). Sadly, blood cancers are the 2nd most diagnosed cancers in Australia and the 3rd highest cause of cancer death in Australia. The Snowdome Foundation is an Australian charity that has been working hard for 15 years to fund and support medical research into new treatments so that blood cancer patients can live longer, better lives. We are very proud to support this organisation.

If you wish to make a direct donation, please click here.

Contact the host of Too Generous to Thrive (Melbourne)

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