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From Clicks to Customers: Driving Sales and Loyalty with AI

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The Platform
Perth WA, Australia
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Event description

This workshop focuses on the bottom of the marketing funnel: converting interest into sales and turning one-time buyers into loyal advocates. We'll explore practical AI tools that streamline the path to purchase, from 24/7 AI chatbots on your website to personalised follow-ups that nurture leads without manual effort, helping you build stronger, more profitable customer relationships.

Outline:

  • AI-Powered Customer Service: An introduction to setting up simple, AI-powered chatbots to answer common questions and guide customers on your website, even after hours.

  • Personalisation at Scale: Learn to use AI to craft tailored offers, product recommendations, and follow-up emails that significantly increase conversion rates.

  • Building Lasting Loyalty: Discover how AI can help you encourage positive reviews, manage loyalty programs, and identify and reward your most vocal brand advocates.

  • Live Demonstration: Creating a personalised email sequence to re-engage past customers using an AI assistant.

  • Open Q&A Session.

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The Platform
Perth WA, Australia