FORM Building a State of Creativity and Esperance Community Arts are thrilled to invite you to this workshop, which is designed to be a crash course in how to take the next step in your creative career.

Facilitated by FORM Building a State of Creativity's Strategic Creative Learning Manager Laura Motherway, and Senior Cultural Tourism Specialist Michael Deller, this workshop is an outcome of FORM's consultation for the Esperance Sculpture Trail, responding to the arts community's request for further skills development and capacity building.

Workshop Schedule
🖋️ Welcome and Introduction
🖋️ The Nuts and Bolts of Starting a Small Business presented by Michael Deller
☕Afternoon Tea
🖋️ Your Brand, Your Story presented by Laura Motherway
🎤 Q&A Panel Discussion

This event is FREE but registration is essential as space is limited.

FORM is leading Community Consultation for the Esperance Sculpture Trail project, which is supported by the Mt Burdett foundation and Lotterywest.

ABOUT LAURA MOTHERWAY
Laura is the Strategic Creative Learning Manager at FORM Building a State of Creativity, overseeing FORM Creative Learning initiatives Scribblers and Creative Schools. Laura is also a published author, writer and poet. She grew up in Kalgoorlie Boulder and for as long as she can remember, has loved telling stories.  

A Western Australian Academy of Performing Arts (WAAPA) graduate, Laura studied Theatre Arts, and has worked as a singer, improviser, actor and director. She is an advocate for the Western Australian cultural sector and for the wider adoption of creative learning pedagogical approaches to education. Laura has over 20 years’ experience managing and delivering programs in paediatric hospitals and the arts sector.

Laura’s recent picture book The Brightest Christmas Star (Hachette Australia) was inspired by her own children and her insatiable love for Christmas.

ABOUT MICHAEL DELLER
Michael Deller is a Senior Cultural Tourism Specialist at not-for-profit arts and cultural organisation FORM Building a State of Creativity. He loves showcasing the stories of artists, communities, and regional areas alike through creativity, storytelling and tourism. Michael is currently leading community engagement for a potential Sculpture Trail in Esperance.

Prior to joining FORM, he has over 12 years hands-on experience working in the Western Australian tourism sector throughout the state including Perth, the South-West, Coral Coast, Pilbara, the West and East Kimberley, as well as a stint in the Red Centre in Alice Springs and Uluru.

With a background as an owner of multiple small businesses, he brings a practical approach to helping communities celebrate and share their stories in impactful ways.

ABOUT THE ESPERANCE SCULPTURE TRAIL

In 2019, the Mt Burdett Foundation was established by Chris Reichstein, owner of Mount Burdett Farm, with a vision to create a vibrant, resilient Esperance community. Before his passing in 2021, Chris had a vision “to create a world class sculpture trail of high quality, unique installations that respond to the dramatic land and seascape of Esperance.” Through his legacy and the support of the Mt Burdett Foundation, not-for-profit arts and cultural organisation FORM Building a State of Creativity is partnering with the project Steering Committee to test this vision with the Esperance community, listen, and collaborate on an outcome that takes this vision as a starting point, and meets community needs and aspirations

ABOUT FORM BUILDING A STATE OF CREATIVITY

FORM is an independent, not-for-profit arts and cultural organisation based in Claremont and operating across Western Australia. We aim to be a leader in the development of a vibrant creative economy for the benefit and wellbeing of all Western Australian communities.

FORM’s vision is to be a major contributor in ensuring Western Australia is a vibrant, thriving, and connected participant in a global creative economy, and that our work is world-renowned for its ability to catalyse unique cultural expression, arising from our State’s healthy and prosperous communities. Our vision is realised through our values: creativity, excellence, integrity, community empowerment and collaboration.

Our unique programs include FORM Creative Learning (Scribblers and Creative Schools), FORM Gallery & Café, Spinifex Hill Studio, major Cultural Tourism projects such as the PUBLIC Silo Trail and Thomas Dambo's Giants of Mandurah, plus Arts & Cultural Consultancy.