Career Wayfinding with Metaphors, Storytelling, and Hope

In today’s fast-paced world, career journeys often lead into uncharted territory, a liminal space. In this interactive session, learn how to actively support clients using Career Wayfinding activities such as mapping, storytelling, and metaphors, to gain new insights and support accountability for clients in one-on-one and group contexts. This session will provide a solid foundation for practice, helping to build hope, increase self-confidence, and support greater client agency.

Key Learning Outcomes:

• Apply Career Wayfinding tools such as mapping, storytelling, and metaphors to help clients gain insight and clarity during career transitions.

• Support accountability and progress in both one-on-one and group settings by using structured, engaging career development activities.

• Foster client agency, hope, and confidence by building a strong foundation for career practice in the midst of uncertainty.

CICA Competencies - Career development theory, Communication and interpersonal skills, Diversity and inclusion

Presenter - Andrea Fruhling

Andrea Fruhling is the Director of Doubleknot Works and co-author of Career Wayfinder: Discovering Your Career Through Delightfully Practical Projects. She is an ICF-certified coach and an Instructor for the University of British Columbia’s award-winning Organizational Coaching certification program. Andrea developed and leads the Career Coaching Practitioner course and is the only certified expert trainer in the Hope-Action Theory worldwide. She has trained and certified career professionals globally, including many in Australia.

Andrea designs and leads workshops and group coaching programs to equip career professionals with creative approaches to client work. She has delivered keynotes and workshops at national and international conferences and supports a wide range of clients and organizations. Andrea is a certified facilitator of the LEGO® Serious Play® Methodology, which she integrates into her practical, strengths-based, and fun work!

A recording of the webinar will be made available to all registered attendees. If you’re unable to join the live session, you’ll receive access to the recording after the event for up to 14 days to watch at your convenience.