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Mastering Realistic Sales Planning: A Guide for Achieving Growth - Online 28.1

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Tue, 27 Jan 2026, 8:30pm - 10:30pm EST

Event description

A Simple, Practical Planning Method (Inspired by Big Sales Teams — Designed for Small Businesses) 

Planning is the backbone of growth for sales teams. Every quarter, they review what worked, what didn’t, set clear revenue targets, and mapped out the business development activities needed to hit those goals.    

Most small business owners don’t have access to that structure — but they will benefit from a simplified version of it. 

This workshop brings that big-business approach into a practical, easy-to-follow format designed specifically for small business owners who want to set their year up for success. 

What you’ll learn: 

  • How to review last year’s activities to understand what’s driving results 

  • How to set realistic revenue targets and sales goals for the year and quarter 

  • How to look at where your ideal clients are located: in person and online 

  • How to track your metrics 

  • How to build a sales strategy and plan 

We will use essential digital tools, including: 

  • Google Sheets for planning, tracking and reviewing 

  • CRMs for leads, contacts and partnerships 

 

You’ll walk away with: 

  • A basic Sales Plan for 2026 

  • A Sales Planning Sheet you can use all year 

  • A repeatable structure you can apply every quarter to help your business scale and grow. 


Duration: 2 hours

Your Presenter: Rebecca Ruiz

Rebecca is a Consultant, Advisor, and Go-to-Market Strategist at Time to Leap, empowering businesses to scale and grow their digital products.

Prior to founding Time to Leap, Rebecca honed her skills through years of experience in Business Development and Sales, working in 4 different industries before starting her business. One thing Rebecca knows well is sales and works mostly with digital and software businesses.



This workshop is presented as part of the Digital Solutions Program.
Please note by continuing the registration process you acknowledge and agree your information will be shared with the Commonwealth Department of the Treasury and the Commonwealth Department of Industry, Science, and Resources for program evaluation and reporting purposes.

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