🎉 It's on us! A free event with great food, drinks and chat.

Your marketing team is running campaigns, publishing content, and generating leads - but is your data working for you or against you?

Supermetrics and Outta Spatial are bringing together marketing and analytics leaders for a session on identifying blockers, optimising performance, and using data to drive real ROI.

Join Outi Karppanen (Supermetrics) and Tom Miller (Outta Spatial) as they break down the importance of a strong data foundation, highlight common measurement mistakes, and share real-world examples of marketing analytics in action.

The session wraps up with networking, drinks, and nibbles—because good conversations happen over good food.

👋 Who is this for?

Marketing leaders who want to make better data-driven decisions.
Digital specialists looking to optimise performance and uncover insights that drive growth.

💡 What you'll learn:

The latest trends shaping marketing analytics.
How to build a solid data foundation for better insights.
Common reporting mistakes that lead to wasted spend.
Real-world examples of businesses using data to unlock growth.

📢 Who’s speaking?

Outi Karppanen, Lead Marketing Industry Strategist at Supermetrics, will dive into marketing data trends and the importance of quality data.
Tom Miller, Founder at Outta Spatial, will break down practical ways to find and fix marketing blockers using data.

🎉 Stay for networking

After the talks, grab a drink, enjoy some food, and connect with fellow marketers and analytics pros.

📍Time and place?

Melbourne
- 20 March 2025
- Doors 3:30 PM, kick-off 4:00 PM
- Bonny, 177 Brunswick St, Fitzroy VIC 3065

Agenda

3:30 PM – Doors open, grab a drink
4:00 PM – Welcome & Introductions
4:10 PM – Outi Karppanen (Supermetrics): Mastering Marketing ROI (30 min)
4:40 PM – Tom Miller (Outta Spatial): Fixing Marketing Blockers with Smarter Metrics (30 min)
5:10 PM – Networking, Drinks & Nibbles (1 hour)
Just after 6:00 PM – Event wrap-up