Selling It: Three Roads to Startup Success

Revenue is the lifeblood of every startup, but sales strategies are as diverse as founders themselves. This session dives into three distinct sales approaches, traditional, referral-based, and marketing-led, offering tactical insights and lived experience from startup leaders.

Gain tactical insights into how different sales approaches work in real-world startup contexts, what’s required to make them successful, and how to evolve your strategy as your business grows.

Whether you're just starting out or scaling up, this session is for founders, marketers, investors, and anyone who wants a grounded, honest look at the art of startup sales, over good coffee and even better conversations.

🎤 Speakers

• Amy Stevens – Founder, Slice
  Amy founded Slice to make home ownership more accessible by simplifying complex legal and financial processes. A proud Māori business owner with a background in law and financial advice, she’s passionate about breaking down barriers and empowering communities.

• Andrew Moseley – AI Consultant, Supahuman AI
  Andrew helps organisations uncover meaningful AI opportunities and connect technical possibilities with commercial outcomes. He’s known for his grounded, honest approach to making AI adoption practical and impactful.

• Chun Chung – Account Manager, Emerge
  Chun works at Emerge, a digital-first alternative to traditional business banking. He focuses on building strong relationships and helping Kiwi businesses navigate financial services with confidence and clarity.

🎙 Facilitator

• Colart Miles – Managing Partner, Praxxis Group
  Colart will be facilitating the session and guiding the conversation. As a leader in innovation delivery, he helps startups, corporates, and public agencies turn ambition into real, measurable outcomes, with clarity, focus, and a touch of fun.