The IAB & OMA Powering Digital Out of Home

Name: The IAB & OMA Powering Digital Out of Home
Start: 2024-04-04T12:00:20+1100
End: 2024-04-04T19:00:20+1100
Location: NSW Teachers Federation

Thu, 4 Apr, 12pm - 7pm AEDT

NSW Teachers Federation

surry hills, australia

IAB Australia

299 followers · Contact host

Event description

IAB Australia and the Outdoor Media Association (OMA) are back in 2024 bringing you Powering DOOH . The half-day conference which will be held on 4, April 2024 will present technical and practical content as well as high-level and strategic planning sessions around Programmatic OOH in Australia.

IAB & OMA Member companies receive 2 free tickets to the event, with extra tickets available for purchase. Marketers who either invest in digital out of home advertising or are looking to invest can also register for 2 free tickets per organisation. (extra member tickets $125, non member $220)

12 noon registration and networking lunch

1pm - 5pm conference

5 pm-7pm networking drinks

Venue

NSW Teacher’s Federation Conference Centre, 37 Reservoir Street Surry Hills (this is the entrance closest to the registration desk).

Getting there

If you are driving, the closest parking station is Secure Park on Goulburn Street.

If you are catching public transport, it is a short walk from Central Station.

Registration

Registration is open from 12:00pm with a light lunch on arrival

Content begins at 1pm sharp.

Tickets for good, not greed Humanitix dedicates 100% of profits from booking fees to charity

Hostinformation

IAB Australia

299 followers

Contact host

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IAB Australia is the peak trade association for online advertising in Australia. As one of over 43 IAB offices globally and with a rapidly growing membership, the role of the IAB is to support sustainable and diverse investment in digital advertising across all platforms in Australia.

In the always-evolving and rapidly-changing digital advertising and technology ecosystem, IAB Australia is constantly moving forward and identifying how best the assist marketers and agencies involved in digital advertising by:

-Demonstrating to marketers and agencies the many ways digital advertising can deliver on business objectives.-Ensuring the necessary standards and guidelines are in place to promote a trusted and transparent digital marketplace, reduce the friction within in the digital supply chain and to improve the online advertising experience for consumers, advertisers, and publishers.

Beyond the IAB’s continued focus on content and ad measurement, we focus on four additional areas of activity: digital ad effectiveness, data and data privacy; standards and guidelines; and improving the digital value chain.

To find out how you can benefit from membership and become involved in shaping the policy and growth of this industry, please follow the link below or email

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