Perth Design Week - The Ripple Effect: Immersion as a Catalyst for Community

Keynote by Jérôme De Baecque, Moment Factory 

How can digital art and multimedia storytelling move beyond attraction to activation? Join Moment Factory as we explore technology as an invisible tool: one that can reinvigorate public spaces, heritage sites and natural landscapes without overwhelming them. 

In an era shaped by the attention economy, urban and regional places face a new reality where being seen is no longer enough. To thrive, places must be lived. The true edge for future cities lies in their ability to foster authentic human connection and belonging. 

The future of place isn't just about infrastructure, it's about the ripple effect of shared moments. Discover how we can transform spectators into participants, and spaces into sanctuaries of collective memory. 

Event includes: 

• Keynote presentation 

• Panel discussion with local creatives 

• FORM's Momentum: Shaping Our World exhibition 

• Light refreshments, including beer and wine