Thematic Analysis - Big Q and little q

Join us for an interactive workshop that builds on our previous thematic analysis events, and starts the Qualitative Data Analysis series for 2025! This session will focus on Braun and Clarke's thematic analysis method, with a particular focus on Big Q and little q in qualitative research. 

Dr Erin Turbitt will review the basics of Braun and Clarke's method and compare it with other thematic analysis approaches. We'll explore the differences between Big Q and little q thematic analysis, examining how they are applied in various research scenarios. 

Learning Outcomes: 

• Differentiate between Big Q and little q thematic analysis 

• Clarify common misconceptions about thematic analysis 

• Understand contemporary applications of thematic analysis

Events in the 2025 Qualitative Data Analysis series

• Thematic Analysis - Big Q and little q – Tuesday 25 February 2025, 12:30pm – 1:30pm
• Autoethnography - The possibilities – Tuesday 18 March 2025, 12:30pm – 1:30pm
• Investigating the Potential for LLMs for Inductive and Deductive Coding – Tuesday 22 April 2025, 12:30pm – 1:30pm
• Autoethnography - Triangulations – Tuesday 29 April, 12:30pm – 1:30pm
• Inductive Content Analysis - Tuesday 13 May, 12:30pm - 1:30pm
• Mess in QDA – Tuesday 8 July, 12:30pm – 1:30pm
• Place-based Design Research - Tuesday 5 August, 12:30pm - 1:30pm
• Applying concepts and underlying 'ologies' – Tuesday 9 September, 12:30pm – 1:30pm
• Deep Dive into Thematic Analysis - From Concepts to Practice – Tuesday 7 October, 12:30pm- 1:30pm
• Non-word-based techniques in qualitative research and analysis – Tuesday 11 November, 12:30pm – 1:30pm   

This is a UTS Aspire event. UTS Aspire is a program of pan-university research development opportunities led by the Research Capability and Development Team.